# Waterloo.Marketing

> Waterloo.Marketing is a digital marketing and business consulting service for trades and home-service businesses in Canada. We are not a contractor and do not install, repair or service anything. Trades, home-service and rental-property service businesses selling to research-heavy homeowners, landlords and property managers across the City of Waterloo, Ontario

Waterloo.Marketing is part of the Sedighi.ca and SAZ.ca group of companies, a Canadian business headquartered in Vancouver, British Columbia, led by Ali Sedighi, MBA. Coverage: Waterloo.

Contact: call or text (604) 632-4959, or email Ali@Sedighi.ca. There are no forms: call, text or email only.

## Key pages
- [Home](https://waterloo.marketing/): Waterloo.Marketing plans and runs marketing for trades and home-service businesses in the City of Waterloo, built for buyers who research hard and for the landlords and property managers who hire vendors for whole portfolios.
- [Services](https://waterloo.marketing/services/): Most Waterloo trades need two or three of our five services, not the full set. Which ones depends on where your profitable jobs come from, how your buyers research, and how much rental work you want.
- [Areas](https://waterloo.marketing/areas/): We work with trades and service businesses across the whole City of Waterloo: all seven wards, the 26 planning districts and every neighbourhood association area, plus crews who also cross into Kitchener and the rural townships.
- [About](https://waterloo.marketing/about/): Waterloo.Marketing is a Canadian marketing and business consulting service for Waterloo trades and rental-property vendors. Ali Sedighi, MBA, leads it, and it belongs to the Sedighi.ca and SAZ.ca group, whose head office is in Vancouver, BC.
- [Results](https://waterloo.marketing/results/): These are results from our HVAC work, where the group's portfolio began. Each one names the client and links the live site. Below each, we say plainly which part of the method carries over to a Waterloo trade or rental-property vendor.
- [Pricing](https://waterloo.marketing/pricing/): Three plans, the smallest at $1,999 per month with no term, or $1,499 per month when paid annually, and 13% HST on top. Ad spend is separate. There's no long-term contract, and eligible trades get a free 30-minute first consultation.
- [FAQ](https://waterloo.marketing/faq/): Short, direct answers to the questions owners ask most: what it costs, how long it takes, who owns what, how you'll know it's working, and what we do and don't do for rental-property vendors.
- [Contact](https://waterloo.marketing/contact/): Call or text (604) 632-4959, or email Ali@Sedighi.ca. We answer Mon–Fri 9–6 Pacific. We usually reply within one business day. A few numbers in your first message make the first conversation far more useful.

## Services
- [Local search](https://waterloo.marketing/services/local-search/): Waterloo buyers rarely trust one source. We make your business appear, with the same verifiable facts, in Google Maps, organic search and the AI assistants many of them now ask first.
- [Paid search](https://waterloo.marketing/services/paid-search/): We run Google Ads for Waterloo trades against a written ceiling: the most a lead can cost before it loses you money. Anything that runs above it gets fixed or paused, and you see why in the report.
- [Property managers](https://waterloo.marketing/services/property-managers/): Property managers hire from short lists and stay loyal to vendors who make their week easier. We help your business look like that vendor on paper, reach the right people, and prove it on the first few jobs.
- [Reviews and proof](https://waterloo.marketing/services/reviews-proof/): Waterloo buyers read reviews the way an auditor reads receipts. We set up a simple routine that produces a steady stream of genuine reviews and turns your finished jobs into evidence a careful buyer can verify.
- [Websites](https://waterloo.marketing/services/websites/): Careful buyers leave sites that hide the basics. We build fast trade websites that state your price ranges, process, coverage and response time plainly, and make calling, texting or emailing you a single tap.

## Coverage

## Guides and articles
- [Guides](https://waterloo.marketing/guides/): Three long-form guides, each built around a problem Waterloo trades actually face: getting onto vendor lists, winning buyers who research everything, and planning a year around rental turnover.
- [Turnover calendar](https://waterloo.marketing/guides/rental-turnover-calendar/): Rental maintenance in a university city arrives in waves. Plan your marketing a few weeks ahead of each wave, use the quiet months for preventive work and relationship-building, and you'll smooth out both your cash flow and your crews' schedules.
- [Research-heavy buyers](https://waterloo.marketing/guides/research-heavy-buyers/): Careful buyers decide before they contact you. They check reviews, look for prices, compare process and test how quickly you reply. Give them specific, checkable facts in every place they look, and make texting or emailing as easy as calling.
- [Vendor-list playbook](https://waterloo.marketing/guides/vendor-list-playbook/): Property managers hire from short lists and rarely switch vendors who make their lives easier. Build a vendor packet that answers their questions, reach the right person at the right moment, and treat the first job as the real sales pitch.

## Optional
- [Full text](https://waterloo.marketing/llms-full.txt)
- [Parent company](https://trades.agency)